Store Development

Make your store better. Felix does the work.

Felix does the developer work your store keeps waiting on: custom features built, the storefront reworked to convert, integrations wired in, migrations handled — and when something breaks, it gets fixed. Every job on your Shopify or WooCommerce store is scoped and quoted before he starts.

You approve exactly what he'll do and what it costs before he starts. The store is backed up first — and anything he changes can be rolled back.

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Felix
Felix
Your Chief of Staff
On the case
Heads up

Your product pages load slowly on mobile and the buy button sits below the fold — visitors bounce before they ever reach it.

Felix proposes

I'll speed up the product pages and rework the layout so the buy path is front and center. Scoped here, backup first — and you can roll it all back.

1,190 credits(~$119)
You have 120

You approve the price before Felix acts.

The changes that would grow your store sit on a to-do list.

A feature you keep meaning to add, a page that's gotten slow, an integration you never wired in — and when checkout breaks, everything stops. The usual paths are slow and expensive: an AI that can only advise, or an agency that treats every small change like a rebuild.

Generic AI advises

“Optimize your images… simplify your theme…” A plan you still have to execute yourself — or pay someone else to.

Felix ships it

He scopes the actual work in your real store, quotes it, and does it — builds, improvements, and fixes alike. Backed up, approved by you, and reversible.

What he builds, improves — and fixes.

Works with Shopify and WooCommerce — scoped to what your platform allows, quoted before anything runs.

Custom features

The functionality your store is missing — designed, built, and shipped to a scope you approve.

Storefront changes

Layout, templates, product pages, checkout presentation — changed to work the way your brand needs.

Conversion improvements

Speed and UX passes aimed at one thing: converting more of the traffic you already get.

Integrations & migrations

Third-party services and plugins wired in correctly — and content or platform moves handled end to end.

Broken checkout & fatal errors

Carts that error out at payment, white screens, the error that took the store down. Found, fixed, verified.

Conflicts, data & performance

Plugins fighting over your storefront, corrupted data, a store that's gotten slow. Isolated, repaired, cleaned up.

The trust model

Nothing touches your store until you say so.

The differentiator isn't just that Felix can do the work — it's that he can't surprise you.

Scoped & priced first

You approve exactly what he'll do — and what it costs — before any work starts.

Backed up before any change

Your store is backed up before Felix touches anything.

Rollback, always available

Anything he changes can be rolled back.

Every step visible

The whole job unfolds in the glass box — watch it work, step by step.

Developer work, without the developer invoice.

A flat price, quoted and approved before he starts — a fraction of typical agency or freelance developer rates. Store development starts at $29.

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Pricing, disrupted

Everything you ask for: free.

No subscription. Attended work is free; delegated work is priced on delivery. No resolution, no charge.

Free — when you drive

When you drive, Felix is free

Answers, analysis, reports — and the real actions you initiate and watch: pause a flow, flip a stock status, send the email. Your labor, assisted. Free, forever.

Priced — when he delivers

When Felix drives, you pay

Delegate the whole job — customer-service resolutions, review management, standing programs, meetings — and pay only when he delivers. Flat prices, on delivery. No resolution, no charge.

Automation is something you build. Felix is someone you hire — and you pay him when the work is done.

Frequently Asked Questions